People Database
Base de Datos de Personas
Having relevant and updated data on the prospects we will contact in our marketing campaign is primordial to obtaining good results. For this reason, you can see examples of Consumer Database lists classified according to socio-demographic variables.
Demographic Variables in Database
We present examples of segmentation for effective lists for database purchasing:
Gender
There are specific sectors, such as fashion, hygiene, personal care, etc., where we cannot offer the same to men and women. Even for the same product, the suggestion might be different.
Age
Youth, maturity, retirement… needs and priorities vary depending on your potential customers’ stage of life.
Country of origin
We can select for your company-specific databases of foreign or naturalised citizens where it is possible to filter by country of origin.
When is it advisable to work with a demographic database?
- To better define which profiles will likely be most interested in your product or service depending on their specific needs and contact only the best prospects.
- Align messages with the personal priorities of your potential customers or buyers so they can be more responsive to those messages.
- Increase conversions by increasing the likelihood of meeting their needs.
Demographic Database
Consumers’ Database with the ideal segmentation for each campaign.
Consumers’ Database
There is a possibility to segment the users’ database according to services the consumers have purchased from different companies.
Demographic Variables in Database
Each project can be given a distinct focus according to the prospects’ sociodemographic circumstances, such as gender, age, etc., thanks to the Consumers’ database segmentation.
What will I receive?
An Excel file containing the following categories:
Name
Address
City/Town, Region
Telephone/Fax
Website
What´s more,
Segmentation criteria specified in the contract by geographical, demographic, or sectorial variables.
